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: Innovation in Pricing: Contemporary Theories and Best Practices

ISBN : #1138738271 | Date : 2017-08-06

Description :

PDF-f2661 | Pricing has a substantial and immediate impact on profitability. Most companies, however, still use costs or competition as their main basis for setting prices. Product or business model innovation has a high priority for many companies, yet innovation in pricing received scant attention until the first edition of this groundbreaking book. This new edition of Innovation in Pricing builds on the su… Innovation in Pricing: Contemporary Theories and Best Practices


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by David A. Aaker : Developing Business Strategies

ISBN : #0471064114 | Date : 2001-08-27

Description :

PDF-701fa | “Unquestionably the most comprehensive treatment available on the subject. I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike.”—Robert L. Joss, Dean of the Graduate School of Business, Stanford University A successful business strategy enables managers to provide organizational vision, monitor and understand a dynamic business environme… Developing Business Strategies


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Pest Control Business Free Online Advertising Video Marketing Strategy Book: No Cost Video Advertising & Website Traffic Secrets to Make Massive Money Now! PDF




by Brian Mahoney : Pest Control Business Free Online Advertising Video Marketing Strategy Book: No Cost Video Advertising & Website Traffic Secrets to Make Massive Money Now!

ISBN : #1542497035 | Date : 2017-01-11

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Get Past the Gatekeeper: And Straight to the Decision Maker PDF




by Tom Mallens : Get Past the Gatekeeper: And Straight to the Decision Maker

ISBN : #1910125415 | Date : 2015-03-24

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PDF-49d95 | How to get more leads from senior decision-makers in three easy steps! Tom Mallens presents a practical guide to sales and marketing on LinkedIn for proactive, ambitious and winning sales professionals. Have you ever felt the frustration of not getting your calls put through? Of having your big chance shut down before it started by an aggressive receptionist shouting, ‘No, we don’t take cold calls… Get Past the Gatekeeper: And Straight to the Decision Maker


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by Stephan Schiffman : Make the Sale Happen Before Lunch: 50 Cut-to-the-Chase Strategies for Getting the Business Results You Want (PAPERBACK) (Business Books)

ISBN : #0071788689 | Date : 2011-12-22

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PDF-e7696 | “Stephan Schiffman can make a believer, and a winner, out of almost anyone!”―Ken and Daria Dolan, former hosts of CNN’s Dolans Unscripted All great salespeople have one skill in common: They know how to build powerful relationships that benefit everyone. Stephan Schiffman, America’s top sales trainer, has taught this maxim with impressive results to more than 600,000 salespeople at some … Make the Sale Happen Before Lunch: 50 Cut-to-the-Chase Strategies for Getting the Business Results You Want (PAPERBACK) (Business Books)


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by Jonathan Lace : Structuring Marketing Communications Resources: In Search of Best Practice

ISBN : #0955244773 | Date : 2011-08-10

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PDF-28d2e | … Structuring Marketing Communications Resources: In Search of Best Practice


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: Sustainability Handbook

ISBN : #9144075499 | Date : 2012-01-15

Description :

PDF-91419 | Additional Contributors: Jamie MacDonald, Brendan Moore, Tamara Connell, Merlina Missimer. Today’s society faces a multitude of compounding and inter-related socio-ecological challenges. To navigate this “sustainability challenge” and capture the innovation opportunities that come with it, we need leaders who can plan and act strategically toward sustainability. The Sustainability Handbook outl… Sustainability Handbook


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by Brian Mahoney : Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!

ISBN : #1542329663 | Date : 2017-01-02

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PDF-9c3b2 | With this Video Marketing Strategy for the Food Truck Book Free Online Advertising Video Marketing Strategy you will Learn… How to Get Unlimited FREE Marketing & Advertising for massive money for your Food Truck business! How to Step by Step create Money Making Videos! The secrets the pro’s use to rank on the 1st page of YouTube! Get Massive Amounts of Web Traffic and views for Your Food T… Food Truck Book Free Online Advertising Video Marketing Strategy: Learn Million Dollar Website Traffic Secrets to Making Massive Money Now!


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by The CIM : CIM Study Text: International Marketing Strategy

ISBN : #0751740225 | Date : 1994-09

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by Dan S. Kennedy : The Ultimate Sales Letter: Attract New Customers. Boost Your Sales

ISBN : #1593374992 | Date : 2006-02-20

Description :

PDF-f5f25 | Write Well to Sell Big!In the age of e-mail and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling book, author Dan Kennedy explains why some sales letters work and most don’t. And he shows how to write copy that any business can use.Among other things, he provides… The Ultimate Sales Letter: Attract New Customers. Boost Your Sales


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by Kenneth Le Meunier-FitzHugh : Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges

ISBN : #0198706642 | Date : 2016-08-15

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PDF-ad462 | The main aim of this book is to consider how the sales function informs business strategy. Although there are a number of books available that address how to manage the sales team tactically, this text addresses how sales can help organizations to become more customer oriented. Many organizations are facing escalating costs and a growth in customer power, which makes it necessary to allocate resou… Achieving a Strategic Sales Focus: Contemporary Issues and Future Challenges


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by Mike Smith : The Native Advertising Advantage: Build Authentic Content that Revolutionizes Digital Marketing and Drives Revenue Growth (Business Books)

ISBN : #1259835685 | Date : 2017-05-23

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: Consumer Behavior: Implications for Marketing Strategy 5th Edition ( Hardcover ) by Hawkins, Del I.; Best, Roger J.; Coney, Kenneth A. pulished by Richard D Irwin

ISBN : # | Date : 1992-01-01

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by Jacky Tai : B2B10 Rules to Transform Your Business Into A Brand

ISBN : # | Date : 2011-03-15

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PDF-12392 | If you are involved in running a business and are beginning to wonder when you should start looking into branding (how does it work, anyway?), brace yourself… According to Jacky Tai and Wilson Chew, you should have started your branding exercise yesterday! This book distils the authors’ wealth of experience in grappling with branding strategies in the real world into a practical and easy-to-un… B2B10 Rules to Transform Your Business Into A Brand


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Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing) PDF




by James F. Engel,etc.,Martin Warshaw, Thomas Kinnear : Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing)

ISBN : #007114174X | Date : 1994-05-01

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[Pub.35GyO] Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing) PDF | by James F. Engel,etc.,Martin Warshaw, Thomas Kinnear


Promotional Strategy: Managing the Marketing Communications Process (The Irwin Series in Marketing) by by James F. Engel,etc.,Martin Warshaw, Thomas Kinnear

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