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by Jimena Cortes : Secrets of SEO Marketing: Strategies on How I learned to Get to the Top of Search Engines and How You Can Too

ISBN : #1467936634 | Date : 2011-11-29

Description :

PDF-70b2b | This book is a great SEO guide for those who don’t know a lot about Search engine optimization marketing. In it you will find the secret strategies big SEO companies use to rank websites to the top of the search engines. If you are serious about learning SEO and want proven strategies to rank your website and get floods of highly targeted prospects, then this book is for you. Here is some of the i… Secrets of SEO Marketing: Strategies on How I learned to Get to the Top of Search Engines and How You Can Too


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Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy PDF




by Roland Rust : Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy

ISBN : #0684864665 | Date : 2000-06-27

Description :

PDF-8ed25 | In their efforts to become more customer-focused, companies everywhere find themselves entangled in outmoded systems, metrics, and strategies rooted in their product-centered view of the world. Now, to ease this shift to a customer focus, marketing strategy experts Roland T. Rust, Valarie A. Zeithaml, and Katherine N. Lemon have created a dynamic new model they call “Customer Equity,” a strategic … Driving Customer Equity : How Customer Lifetime Value is Reshaping Corporate Strategy


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by A. Zoltners : Sales Force Design For Strategic Advantage

ISBN : #1349508497 | Date : 2004-01-01

Description :

PDF-0bc3f | This book focuses upon the role of the sales force in today’s changing world and how to design a sales force for strategic advantage. It includes sections on how to assess the current sales force design and how to implement change and covers customer segmentation, market strategy, structuring and sizing, alignment, metrics and managing change…. Sales Force Design For Strategic Advantage


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Sales Force Design For Strategic Advantage by by A. Zoltners

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: Sustainability and Organizational Change Management

ISBN : #1138294861 | Date : 2017-06-18

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PDF-b5199 | There is no bigger challenge for organizational change management in the contemporary world than achieving greater sustainability. The challenges associated with sustainable development are multifaceted, including criteria pertaining to the delivery of environmental, social, ethical and economic results. Creating sustainable value requires companies to address issues that relate to pollution and w… Sustainability and Organizational Change Management


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by Eddie Yoon : Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth

ISBN : #1633692078 | Date : 2016-12-20

Description :

PDF-c1650 | Pork dorks. Craftsters. American Girl fans. Despite their different tastes, these eclectic diehards have a lot in common: they’re obsessed about a specific brand, product, or category. They pursue their passions with fervor, and they’re extremely knowledgeable about the things they love. They aren’t average consumers—they’re superconsumers.Although small in number, superconsumers can have… Superconsumers: A Simple, Speedy, and Sustainable Path to Superior Growth


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Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals) PDF




by Gilad Issar : Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals)

ISBN : #3319206982 | Date : 2016-01-15

Description :

PDF-42153 | As industrial companies are placing a higher focus on operations, this book comes at the right time with a compilation of basic concepts of Operational Excellence and their application. Operational excellence allows companies to recover from reductions in gross margins and low profitability, which largely occur due to a rise in agile competition and the short life span of new technologies. This b… Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals)


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Operational Excellence: A Concise Guide to Basic Concepts and Their Application (Management for Professionals) by by Gilad Issar

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FBChrung Von Vertriebsorganisationen Strategie Koordination PDF 1130bee0f

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Führung von Vertriebsorganisationen: Strategie – Koordination – Umsetzung (German Edition) PDF




: Führung von Vertriebsorganisationen: Strategie – Koordination – Umsetzung (German Edition)

ISBN : #3658018291 | Date : 2013-10-08

Description :

PDF-898ae | Unternehmen leben von ihrer Vertriebsorganisation – und davon, wer diese wie führt. Die Führung der Vertriebsorganisation ist ein erfolgskritischer Faktor und gehört zu den anspruchsvollsten Aufgaben für Führungskräfte. Längst hat das digitale Zeitalter den Vertriebsalltag fundamental umgekrempelt. Die Veränderungen sind so vielfältig, die Stellschrauben so unterschiedlich und die Konse… Führung von Vertriebsorganisationen: Strategie – Koordination – Umsetzung (German Edition)


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Whether Important Element Marketing Strategy PDF 719512a7d

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Whether or not social media have become the most important element of the marketing strategy for music artists to become famous PDF




by Sarah Gottschling : Whether or not social media have become the most important element of the marketing strategy for music artists to become famous

ISBN : #3656525196 | Date : 2013-10-29

Description :

PDF-84cf1 | Seminar paper from the year 2013 in the subject Communications – Public Relations, Advertising, Marketing, Social Media, grade: 2,0, University of Applied Sciences Köln RFH, language: English, abstract: The classical way music artists have to go to become successful is to convince the guard of a music label to get a chance to convince millions of people with their music afterwards. The labels the… Whether or not social media have become the most important element of the marketing strategy for music artists to become famous


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[Pub.33CFL] Whether or not social media have become the most important element of the marketing strategy for music artists to become famous PDF | by Sarah Gottschling


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Exponential Influence Designing Distracted Customers PDF B1828281d

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by Adrian C. Ott : Exponential Influence: Designing Digital Habits That Engage Distracted Customers

ISBN : #0986030627 | Date : 2015-07-01

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PDF-804b6 | Everyone knows that repetition forms habits. But did you know that repetition KILLS digital habits? Digital Habits are powerful and different. They also create a unique competitive advantage for market leaders like Google. Your customers are more distracted and less loyal than ever in today’s time-starved, always-connected economy. Digital Habits integrate human neuroscience with the latest t… Exponential Influence: Designing Digital Habits That Engage Distracted Customers


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Exponential Influence: Designing Digital Habits That Engage Distracted Customers by by Adrian C. Ott

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Cornell Administration Handbook Hospitality Strategy PDF B3e1565a9

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: The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy

ISBN : #1412905907 | Date : 2010-07-14

Description :

PDF-4247e | The Handbook of Applied Hospitality Strategy is a comprehensive resource for advanced students and serious practitioners focused on hospitality strategic management. The Handbook includes original thought on key topics, critical articles from the pages of the Cornell Hospitality Quarterly, and integrative commentary. Particular emphasis is placed on the strategies and decisions that determine the … The Cornell School of Hotel Administration Handbook of Applied Hospitality Strategy


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Get Clients Now! A 28-Day Marketing Program for Professionals and Consultants PDF




by C. J. Hayden : Get Clients Now! A 28-Day Marketing Program for Professionals and Consultants

ISBN : #0814479928 | Date : 1999-03-31

Description :

PDF-8fc39 | And we do mean now. Contained within the covers of this deceptively simple paperback book is a complete marketing and sales system for professionals, consultants, and anyone who needs to market a service business…. Get Clients Now! A 28-Day Marketing Program for Professionals and Consultants


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Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company PDF




by Doug Dayton : Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company

ISBN : #1580620523 | Date : 1997-03

Description :

PDF-c322d | Microsoft insider Doug Dayton shows how innovative sales tactics helped drive the company to its unprecedented “total domination” of the personal computer software market-and how you can use the same techniques to increase your own sales! As an Account Manager for Original Equipment Manufacturers (OEMs) for Microsoft, Dayton was responsible for closing over 40 percent of the company’s OEM contrac… Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company


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Selling Microsoft: Sales Secrets from Inside the World’s Most Successful Company by by Doug Dayton

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by Deborah M. Collier : COB Certified E-Commerce Manager Self-Study Course

ISBN : #0957664141 | Date : 2015-07-01

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PDF-a3a5d | … COB Certified E-Commerce Manager Self-Study Course


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by del hawkins : Consumer Behavior (building marketing strategy 10th International Edition)

ISBN : #0071106685 | Date : 2007-01-01

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PDF-a0a77 | … Consumer Behavior (building marketing strategy 10th International Edition)


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The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business PDF




by David Meerman Scott : The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business

ISBN : #1118827856 | Date : 2014-09-02

Description :

PDF-6323e | Sales and service are being radically redefined like never before. With buyers now in possession of unlimited information, online content is quickly becoming the dominant driver for commerce. Today anyone working in sales or customer service needs to possess entirely new skills. Unfortunately most organizations are still using traditional selling and service models developed for a different time. … The New Rules of Sales and Service: How to Use Agile Selling, Real-Time Customer Engagement, Big Data, Content, and Storytelling to Grow Your Business


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